A true Audi or BMW rival?
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Clickbait YouTube video titles bring in the views because owners like to know that their car is better than or just as good as something more expensive. Mazda is not a BMW or an Audi. You get what you pay for.
I took a Mazda over a luxury euro car because it will be cheaper to run and more reliable, but I'm not fooling myself that I got a BMW for the price of a Mazda.
I took a Mazda over a luxury euro car because it will be cheaper to run and more reliable, but I'm not fooling myself that I got a BMW for the price of a Mazda.
Move past the title and listen to the entire review. It's not claimed to BE a BMW, as the rear suspension on the Mazda is not a full IRS, but in many areas it meets or exceeds the standard of the closest (STRIPPED) BMW price-wise. Once you start adding all the different packages to get all the features that a CX-30 Turbo has stock, it's an $8,000 - $10,000 price increase for a slower BMW with less attractive styling.
As one reviewer put in his video, the main problem with the CX-30 is the Mazda BADGE, not the vehicle itself...
As one reviewer put in his video, the main problem with the CX-30 is the Mazda BADGE, not the vehicle itself...
More than one motoring pundit has said this. The Mazda image is what Mazda needs to work on - not the cars themselves.
You generally get what you pay for, but I think there is a point of diminishing returns. The CX-30 generally accomplishes what you want out of a more premium vehicle (refinement, comfort, NVH isolation) by being clever about engineering and where to cost cut. I know that something's got to give to reach a price point, so for me personally the areas they had to cost cut doesn't take away from all the stuff the CX-30 accomplishes as 'luxury' vehicle at said price point. I'd be willing to bet if you took brand prestige out of the equation, I doubt most people would spend the extra $5,000-$10,000 for a similarly equipped German option just to get marginally better refinement and the extra features.
Every person that has ridden in my CX-30 thinks it's some kind of fancy luxury car. Heck, one time as I was leaving a friend's house and left my keys on the table. When I went back he said "You left the keys to your Mercedes on the table" and I never mentioned what type of car it was, nor do I pretend like I own a fancy car.
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